Kitty Joyas specialises in colourful enamelling, hand engraving and hand manufactured jewellery. The jewellery is inspired by organic forms and texture. It is an environmentally conscious brand.
Our brief was to interpret the hand crafted, handmade organic forms within the logo and corporate identity. The colours are young, fresh and organic, we chose a typeface that represented the handmade qualities of the Kittyjoyas jewellery, combining colour and shape. The visual identity we created has been taken onto print, the website and also packaging for all of the various products.
We also created a second brand for 'Beady Eyes' which is a summer-bright sunglasses accessory. We used bright, sunshine colours with the organic shapes of the beads in the logo.