Cabot Square Capital is a creative solving and strategic long-term investment company.
It was vital from the start of the project that the logotype identity was clean, confident and authoritative in order to represent the company's long-term vision and their partnership with the small companies who they help to expand. The use of a classic logotype, combined with the two graphic, iconic squares within each other, represent the nuturing of a small company, through its expansion, and the continuing supprt and relationship between them. The traditional colours, combined with the type, reinforce the trustworthiness of the company.
We were involved from intitial conception, through art direction, to website design.